Adoption of "IBUKI" (*1), a rare hop produced in Tohoku, which has a gorgeous, floral aroma.
On March 16 (Thursday), Aeon will launch Topvalu Best Price Burial Grand, a sparkling wine made with IBUKI (*1), a rare hop produced in Tohoku, at approximately 10,000 Aeon, Aeon Style, Maxvalu and other group stores (*2) nationwide.
TOPVALU BEST PRICE BARRIERIAL GRAND is a sparkling wine with a clear taste and aroma that you will never get tired of even if you drink it every day. Blended with multiple hops, including the rare Tohoku-produced "IBUKI" (*1) hop, it gently releases a gorgeous floral aroma the moment you open the bottle. Three types are available: "Rich Taste" with an elegant aroma and full-bodied flavor, "Sugar 50% Off" (*3) with a refreshing and light taste, and "Regular" with a basic taste that you will never get tired of drinking.
Rare Tohoku hop "IBUKI" *The image shows the hop when it was cultivated.
In June 2010, Aeon launched Topvalu Burial, a new genre(*4) of beverage that achieves cost reductions and quality control from production to sales by leveraging group synergies.
In fiscal 2020*5, the series achieved record annual sales and has been renewed every year since.
This year, 14 years after its launch, Burial will be reborn as a new happoshu, Burial Grand. We will continue to reflect customer feedback in our products based on our "Customer First" philosophy, and provide products that satisfy our customers.
- Sales Overview
Launch date: March 16, 2023 (Thursday)
Deployment: Approximately 10,000 stores nationwide, including AEON, AEON Style, and Maxvalu (*2)
Product name: Topvalu Best Price Burial Grand
Topvalu Best Price Burial Grand
Topvalu Best Price Burial Grand Rich Taste
Topvalu Best Price Burial Grand 50% off sugar (*3)
Item： Happoshu
WEB: https://www.topvalu.net/bp-barrealgrand/
*1: Partially used. *2：Some stores do not carry it. *3：50% less sugar than Barre Real Grand. *4：Liqueur (effervescent)②. *5：Actual group sales from March 1st, 2020, to the end of February 2021. *6: Products subject to the standard tax rate (10%). Tax-included prices are rounded down to the nearest whole number.
- Product Information
●Topvalu Best Price Burial Grand (5% ALC)
"A basic flavor that you never get tired of drinking".
●Topvalu Best Price Burial Grand Rich Taste (6% ALC)
"Elegant aroma and full-bodied flavor".
●Topvalu Best Price Burial Grand 50% off Sugar (4% ALC)
*50% less sugar than Barre Real Gran
Light and refreshing taste
